Many people feel unsure in their writing abilities and although they want to have a blog they feel ill-equipped to actually write the blog posts. After all, ghost writers put the words together for autobiographies and lots of other published works. Why not a blog, too? It might seem like a good idea, but my [...]

There have been many new inbound linking building strategies created the past few years, especially since Google and the other search engines began cracking down on bad links. What does this mean for you as a small business owner, webmaster, or internet marketer? This means that you will have to create new and [...]

I run a Facebook group and am considering switching it to a Facebook fan page, but I don’t think it’ll address my basic problem: how do I make a Facebook group or fan page interesting and lively to my online community? Do I need to have giveaways? Spend an hour each day making [...]

In my opinion one of the more powerful and underutilized tools of a blog or website is the ability to tag your pages and posts. That said, effectively using  tags isn’t easy or straightforward. In this post I’ll take you through some examples of how to use tags and get the most out of them, [...]

I’ve been seeing all sorts of declarations across the web that small business owners have resolved to “write more blog posts” or “create a blog” for my business this year. Either of those is a great goal depending on where you are in your business. But you have to make sure you don’t start out [...]

Wordstream, previously known for its keyword management tool for PPC marketers, has launched two new free tools, the Free Keyword Niche Finder and the Free Keyword Grouper.

This is the third in a three part series in conversation with Mark Rodgers, the Managing Director of Cipherion Translations where we discuss the opportunities that the internet presents to us if we wish to expand our business internationally.
In the first article we explored under what circumstances we should consider translating our website into another [...]

If you’re a marketer (business owner) then on your website, you probably have an RSS feed that visitors can subscribe to your specials. If you don’t have one, then create one. RSS stands for “Really Simple Syndication” for short.
RSS is a way of passing links to content in your web site that you’d like [...]

It is true that a large number of people are using mobile phones that has automatically increased the user base referring to Google’s mobile search pagefor getting information. If you are a webmaster, you must be aware of the fact that running a mobile site and making it reach the audience is a difficult job.
Apart [...]

If you’ve been working on the Web for more than a couple of years, you know that predicting that the mobile Web will take off this year is always popular, and always wrong. Thus far, the mobile Web is a small niche for most businesses, but will it remain that way? I started wondering about [...]