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[2001-07-31] Graphics Optimization
Graphics images on the internet come in three major formats: GIF, JPEG and PNG (and PNG's close relation MNG). Each of these formats has it's associated advantages and disadvantages. It is important that you understand all three formats to make the correct decision as to which to use under what circumstances.

[2001-07-30] How To Do Link Popularity
Cyber-Robotics, in a typical month, gets over 2 million hits; however, we only average 3 to 5 visitors per day from the search engines. Do the math - that works out to anywhere from 84 to 155 visitors per month provided from the likes of Alta Vista, Lycos or Yahoo. Very small numbers when compared to 2,000,000 hits. The secret to our success lies in the sheer number of links that point in our direction. This is how truly qualified traffic comes in our direction, and this is the best means securing visitors to your site as well, as long as everyone is linking to only websites that match each other's subjects or themes.

[2001-07-26] Use 404 Pages to Your Advantage
"Not found The requested URL /file.html was not found on this server. Apache/1.3.14 Server at www.yourdomain.com Port 80" Does that look familiar?

[2001-07-12] Driving Qualified Traffic Using Directories
Some education is essential to enlighten you about this form of interactive marketing. Directories aren't Search Engines; they are web sites or information portals which use analysts on staff to review submissions from companies who want to be listed in their Directory. Yahoo would be the penultimate example of this type of a portal. But there are literally thousands of other sites that group and list web sites based on their analysis criteria. Here are some tips garnered from years of providing these services to our clients.

[2001-07-05] Finding the Right Web Designer
Nowadays, it seems like almost everyone has a computer or access to the Internet and their own website. Are you going to become extinct by losing customers to your competition who sells worldwide via their website, or will you finally decide to jump into the game and compete with the corporate world? Perhaps you already have a site but it's not doing justice to you or your company. Will you take a passive stance with your future or will you do something about it now?

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