02.13.01
Today's
WebSiteNotes will discuss several of the myriad of ways
to
advertise on the Internet freely and easily. Many people
believe that
the opportunities for free advertising on the Net are
limited.
However, a recent survey indicated that the Internet might
contain
as many as 8000 or more places to advertise for Free.
If
you're building a new site, it's best to begin promotion
before
the site design is complete. You should research your
options and
plan your marketing strategy prior to launching your site
so you can
maximize your initial consumer base.
Also,
just for adding a link on your site for discount domains
you
can earn significant revenue. Please check out this opportunity...
http://Domains.DevelopersNetwork.com/Partner/AddPartner.asp
Thanks!
Patrick Stoddard,
Editor
Classified Ads and Newsgroups
Posting Classified Ads
Classified
ads aren't always the most effective method, but you can
use them to test your headlines and ad copy. The number
of responses
will indicate their effectiveness.
When
it comes to classifieds, there are three guidelines to
follow:
* Post to the most relevant group
* Post from an address you don't mind receiving
unsolicited email.
* Make a note of when boards fill up and are refreshed.
Running
a search from any search engine will provide numerous
links
for sites to post your free classified ad.
For
more information on this topic, click:
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Posting
to Newsgroups
Newsgroup
posting is free, but do not spam or it will cost you time
and money and your service provider may disconnect your
service.
The
down side to newsgroup posting is that your advertisement
might
not stand-out, so it is critical that you post your ad
using a number
of different headlines.
Newsgroup
posting is a great way to test market an ad before paying
for print advertising.
If
you have never posted to a newsgroup, do not just start
posting.
Do a search for individuals marketing a similar product
or service
and read the information on appropriate newsgroup posting.
If
you have posted to newsgroups, write two or three different
ads
and post them to appropriate newsgroups. When posting
to a newsgroup, it is better to become part of an online
discussion and use your signature file to promote your
product or service.
Keep in mind that newsgroup posting and responding may
only represent
a small percentage of your web site traffic.
A
good place to start:
http://www.deja.com
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